In our previous articles for e-commerce entrepreneurs who want to sell internationally, we discussed some of the most popular global e-commerce platforms. However, another important point that should not be overlooked is the need for entrepreneurs to also explore large e-commerce sites that are less well known but have very high potential. Examining these platforms is crucial to avoid missing opportunities and to gain a comprehensive understanding of global e-commerce markets. Accordingly, we will introduce platforms such as Rakuten, Shopify, Zibbet, Bonanza, Fruugo, and Newegg—lesser known, yet capable of opening up new revenue opportunities for you.

Rakuten

Rakuten is a platform that operates the largest e-commerce site in Japan, offering more than 10 different categories and serving millions of customers worldwide. To sell on Rakuten, you need to create a seller account, and the platform charges a fee to keep your seller account secure.

Shopify

Shopify allows you to set up your own online store and provides a suitable solution for selling both domestically and internationally from a single platform. The steps you need to follow include creating an account, customizing your store, and managing order tracking once you start receiving orders. Thanks to its highly valuable and user-friendly tools, you can complete these steps with ease.

Zibbet

Like Etsy, Zibbet is an excellent option for e-commerce sellers who want to sell handmade products, vintage items, jewelry, home décor, photography, and fine art products. After opening a seller account, you can create your own storefront. With its global marketplace, the platform connects your products with millions of consumers. Additionally, you gain access to a community of tens of thousands of collectors, artists, and artisans.

Bonanza

Bonanza offers a wide range of categories, including fashion and beauty, home décor, books, sports equipment, and art. In recent years, it has been considered one of the best platforms for e-commerce sellers to make sales. After opening a seller account on Bonanza, you can create and customize your web store according to your preferences. Moreover, Bonanza allows you to choose the international shipping options that best suit your needs.

Fruugo

Fruugo is a valuable online platform that has recently become popular among e-commerce sellers who want to participate in global e-commerce sales. By using a single global payment system, Fruugo enables you to sell in more than 30 countries, in over 20 currencies, and in more than 15 languages. After creating an account, the platform also provides access to translation tools, making it easier for you to reach an international audience.

Newegg

Newegg differs slightly from other platforms as it is a technology-focused online retailer. While it is primarily centered on technology, Newegg also allows sales in other categories. The platform lists products for sale in more than 50 countries and has over 30 million customers. In addition, among the services it offers are options for handling customs duties, fees, and other taxes on your behalf.

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